We created a sparkly and bright brand film for the team at Ilovegorgeous.com to help them promote their crowdfunding launch. The video was used in conjunction with a Crowd Cube campaign with the aim of raising £300k to grow the girls only clothing brand and to launch a new range for boys. With our help ILG not only raised their funding goal of £300k – but we managed to help them on their way towards £750k in the space of 14 days.
The video features a glimpse into the world of the ILG clothing brand, featuring their two flag ship stores in Notting Hill & Primrose Hill, the West London design studio and an exclusive guest appearance by the ‘Queen of Shops’ herself – Mary Portas.
The funding has fascilitated ILG to relaunch as Wild & Gorgeous and they are now creating amazing clothes for both Gorgeous Girls and Wild Boys!
Helena Murphy – Head of Marketing & PR
“I can’t stress enough how important the video is! It is an extremely powerful and emotional tool and lots of investments will be made purely on your video alone so it is worth investing in. If you are going to spend money on one thing to support your campaign this has to be it.”